Week 2 dives into the Oregon wine industry’s ongoing commitment to protecting our land.
Welcome to Week 2!
Social and environmental responsibility are important to everyone today but with so much sustainability messaging being thrown around it can sometimes seem like a whole lot of green washing! Oregon’s young industry has always placed the highest standards on the protection of place and people. This week you’ll learn about the origins of Oregon’s sustainability efforts dating back to the 60’s, the new generation of progressive farmers and producers who are aspiring to some of the highest industry sustainability standards and also learn how to make sense of the certifications we use here.
Oregon’s forward-thinking sustainability efforts date back to the 1960’s
47% of Oregon’s vineyards are certified sustainable
Oregon accounts for 35% of Demeter Biodynamic certified vineyards in the United States
ASSIGNMENT #1: LEARN THE BASICS
Neighborhood bee collectives. EV charging stations atop Mt. Hood. CSA farm shares offering so many beets you just have to pickle some. Oregonians may push the quirk factor, but we know a good thing when we see it—and we think this state, with its bountiful resources and beautiful scenery, is worth protecting. For us, being green isn’t about being trendy, it’s who we are. Oregon winemakers have demonstrated these qualities from the get-go, matching the joyful pursuit of great wine with a fierce commitment to the land.
Your first assignment is to flip through the deck below. You’ll learn about the Oregon wine industry’s ongoing commitment to protecting our land and why a man named Tom is our hero.